REAL ESTATE IS A R.E.A.L.J.O.B. With Dwight Pledger

August 15, 2022

MFH 2 | Real Estate

Real estate is a real job! That’s what we learn today as Timothy Griggs interviews real estate professional, author, motivational speaker, and business coach Dwight Pledger! Dwight talks about how he entered the real estate profession and shares his journey in life and as a real estate professional. Dwight talks about the changes in the various markets, staying focused, and taking the real estate profession seriously. He also speaks about his real life’s failures and successes and how he’s utilizing those negative experiences to motivate and encourage others through public speaking, coaching, and mentoring.

Tune in to this inspiring episode and hear Timothy as he uses his Platinum Speaking training with his mentor and powerhouse speaker Les Brown in his D & D Training and Coaching Solutions.

Listen to the podcast here

REAL ESTATE IS A R.E.A.L.J.O.B. With Dwight Pledger

Welcome to the first episode of the show. We have an awesome guest and friend. He is a real estate professional for over 45 years. He is an author and has been a member of the Les Brown Platinum Speaker Program. He has received personal mentoring from Les Brown. He is a motivator and a good guy. I want to welcome Mr. Dwight Pledger.

Dwight, welcome. How are you doing?

I’m glad to be here. First of all, thank you for inviting me to be in your inaugural show. I like the first house theme. Hopefully, you have all your guests talk about when they bought their first house.

It is not just about your first house, but it’s about our journey. It’s about getting prepared for that next step. My first house is such a big step and was a big step in our lives as it is in many others. We plan on talking to many others like yourself to get an idea of what it’s like going through the mission. Your mission is an amazing story. Reading your book, going through your book, and seeing your journey, that’s a whole other conversation that we can get into later. In this episode, we’re going to talk about your real estate journey. You wanted to share something with us about a platform that real estate as a real job. If you can elaborate on that and tell me a little bit about that, we’ll then move forward.

My real estate journey started back in 1975 in the San Diego, California area. I was in the Military at the time. Here’s a short story. I was going back and forth from work. I was at the Naval Air Station in Coronado. We had to go up the strands. I was coming down the strand one night and had a flat tire, so I got out of the car. Back then, there weren’t as many options as far as getting some help as they are now. We now have cell phones. I had to walk to the nearest business that I saw was open. This one particular real estate office was open. It was a Century 21 office in Imperial Beach, California.

I walked in there and there was an older gentleman named Carl. Carl was talking to me and he planted a seed. He said, “Have you ever thought about getting into real estate?” I had not up until that very moment. Long story short, that was in 1975. I went ahead and did what I had to do to get my real estate license and the rest is history.

We don’t want to despise the day of small beginnings. Clearly, I like to talk about defining moments a lot. In life, there’s a moment, and then there’s after the moment. Nothing’s the same again. That flat tire could have been a negative thing as we look back on it. I look back on it as a providential experience that led me to the part of my purpose and destiny by virtue of going into that real estate office.

MFH 2 | Real Estate

The Truth About The Big Lie: Addicts and Those Who Love Them

That’s amazing. The real estate climate back in the 1970s, what was that like? What was the climate like then?

Back in the 1975 good real estate market, we were doing a lot of beach property, apartments, and rental income. I got in that game along with the single-family residence market. It was good. We were getting clients in properties. The values were going up so fast that we would flip them up in the next six months to a year. Back then, they were doing what’s called All-Inclusive Trust Deeds or AITD. That was another game that the regulations made so that it is difficult to do it. Back then, we were able to do that.

I was moving up the real estate socioeconomic ladder fast. It wasn’t long before I was able to have my own real estate firm in San Diego. I was partnered up with a guy named Johnny Rodgers who had been playing for the San Diego Chargers. He also won the Heisman trophy in 1972. He came from the Montreal Alouettes. We were ego-tripping. I had a beautiful family in San Diego. I had a wife, two children, and a big, nice home. I had everything. The song that motivated me the most during that time was by McFadden & Whitehead. The song was Ain’t No Stopping Us Now.

I let the good times roll. The money was coming in faster. I was doing well. To answer your question, that was a good season. That was before the crash of the early ‘80s took place. That crash began in the year 1979 when the interest rates jumped up and fell out of escrow. The deals were falling out and it got crazy all of a sudden. Nobody got a warning. It caught everybody off guard.

You said interest rates. You have been so spoiled by the market. Tell me about the interest rates then.

Back then, we would be happy to get a 10%. That would be a good rate. There wasn’t an interest of 9% 8%, 7%, 6%, 5%, 4% or 3%. These people whining over 5%? Come on. Back then, that was the way it was. 10& wasn’t a bad interest rate in the middle of the 1970s going into the 1980s. The interest rates went up to 14% and 15% in the early ‘80s which took things to a whole other level. The market came to pretty much a virtual standstill.

That’s some history there. It is something for the younger generations to think about. We were talking about interest rates rising. Do we understand what that is? It’s all relative though as to what you can afford. There are things skyrocketing. There’s inflation and wages aren’t keeping up with that. Affordability still has to be there. It’s all about how much someone can afford to pay.

Here is what we know. People were buying and selling houses from 1975 until this present moment. There has never been a time when people weren’t in the midst of a market that might have been tight for some, but somebody found some money. That’s when we started to do a lot of creative financing. Creative financing helped to put a lot of deals together as well. People find a way to come up with the money. They were buying properties because there were tracks coming in. People were going in there, paying those exorbitant interest rates, and the market was still going. That was an interesting time.

Many people sometimes get so infested with that addiction mindset that they've got to go to a place, from the deepest place possible, cry out and ask for help. Click To Tweet

I took a detour in 1979 when I succumbed to drugs and cocaine. All that was really heavy around that time. In 1979, I made the fateful mistake of saying yes to something that I should have said no to, which was cocaine. It changed the course and destiny of my life. That beautiful picture I painted of success and prosperity began to shift after that moment of indiscretion.

You describe that in your book, The Truth about the Big Lie. You dive in deep into that and draw the picture of what you were going through at that particular time. It was like what you were saying. To elaborate on that, when you were in San Diego, you had it going on. You had some clientele.

We were very well connected. There was a construction company in Pacific Scene. They were doing big projects. We were contemplating a creative merger with them. We were a part of a real estate franchise called All-Pro Realty. We had one franchise going and we had an option on four more. When things were moving fast, we were well connected in the business community in San Diego. We had a relationship with an African-American bank there. It was beautiful. When the credit line was up to $50,000 and signed, they dropped the money like it was hot. There were a lot of positive things going on, but then, they say sometimes, “Don’t let your success take you where your character can’t keep you.” In that moment of indiscretion, it changed the whole landscape of everything. It was a spiral downward.

The good news is that I didn’t stay in that mindset. I stayed in it a little longer than I needed to. They say, “Sin will take you further than you want to go and keep you longer than you want to stay.” I bore out that particular statement. The good news is that in 1986 when I came to myself, I was able to reboot my real estate career. I got my real estate license back after a lot of negative stuff that I had gone through in my life, my family, and everything. My wife and I were still married at the end of all this stuff. We then began to go through what I would call a miracle restoration.

How long was that period?

The defining moment of indiscretion was in 1979. I took that hit of crack and cocaine. It took me down a seven-year nightmare. In 1981, I moved to Northern California in the Bay Area. I left my family in Southern California and was in hot pursuit of this new love called smoking cocaine. I landed on the streets of Oakland. Instead of wearing a three-piece, driving a Mercedes, and pulling up to a real estate office, I was standing on 98th street in Oakland. I was standing there with little white rocks in my hand, selling $20 doves. That was a serious fall from grace. There is no question about it.

I would go ahead and epitomize and say this. I talked about the ascent upward, but there was a point in the middle of that seven-year hiatus from reality that I found myself in a crack house. I woke up with my head in this nasty shag carpet. I opened up my eyes, looked around the room, and there were beer cans and other people passed out across the room in this smelly crack house. The plumbing was not working and the electricity was off. I came to terms with how far down I had fallen.

I was only a few years earlier on my way to the top, and here I was laying in this nasty crack house pretty much addicted and sick in my body. Warren Buffett said, “The chains of habit are too light to be felt until they’re too heavy to be broken.” Truer words were never spoken because there I was laying there under the control and the power of the chains of habit in the form of that addiction. That was the bottom.

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We’re talking about the real estate market, and then you’re giving an example of the depths of the journeys that we go through in life. You went down to that level where I’m sure you never thought you would ever go or never saw yourself go.

That’s why I titled the book, The Truth about the Big Lie. One of the first big lies that a lot of people will fall for is to say to themselves, “That will never happen to me,” when they see other people experiencing some of the devastating things that life can bring about, whether it’s addiction or any type of condition in life. Having that kind of arrogant, prideful mindset sets a person up because they’re not looking for that left hook or right hook. That’s when life decides to take the pencil out of your hand and start writing your story for you. It’s a story that you wouldn’t write if you had the pencil in your hand.

That’s right. I’m glad you said that. That’s a good point. Someone could lose a job. They could be going very well in their career and then loses their job. All of a sudden, they have no income coming in and they’re facing all these life’s challenges that they thought would never be there. We all have the journeys that we’ve gone through. I’ve been through mine.

Everybody has a story.

When you were delivered from this addiction and you positioned yourself to get your license back, what was the market like at that point?

Let me say this on the way to answering that question. I talked about the defining moment of adhering to crack. I had another defining moment that ended that nightmare. I call the third Friday in June of 1986. I’ll never forget that day. As a matter of fact, it was into the evening. On that day, I’ve been getting high with a friend that I grew up with. We ended up across the street from my eldest sister’s house. She wasn’t home. She had prayed for me and arranged for me to come to Southern California to go back to my family.

I was across the street still getting high. I ended up talking to my nephew and begged him for one hit of crack. Here I was with this little boy that then, I throwing up in the air, but at that moment, I was begging him for some cocaine. I took that hit, blew the smoke out, and turned to my friend that I grew up with and had known since I was eight years old. I said, “I’m done. I’m through.” He thought I was saying, “I’m through for the night. We’ll wake up tomorrow.” He didn’t know that something was happening in my heart.

I walked across the street and went to the door of my sister’s house. She was out of town. I collapsed on her floor. It was not from the drugs or the alcohol but from the burden of my sin and all of the destruction that I had caused in my life. It had gotten to be more than I could bear. I collapsed on her floor, but this time, it wasn’t like when I was on the floor in Oakland and getting up and trying to find another hit. This time, I cried out to the only God that could set me free.

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I don’t remember how long I was there, but here’s what I do know. When I got up off of that floor, I had a sense that the chains of habit that I talked about had been broken. There’s a saying, “When the pain of staying the same becomes greater than the pain of change, then change is possible.” The pain of staying the same became more than I could bear. I opted for a lesser pain, which is the pain of change, but no less change.

From that night until this moment I’m sitting here in my home, I never touched drugs again. I never took a hit of crack. I never smoked any marijuana. I had none of that other stuff, so I am free to answer your question about the real estate market. The real estate market wasn’t a hot or a cold market back in the middle ‘80s. It was a pretty level and consistent market.

When I got my real estate license, I started working for Tarbell Realtors in Rialto, California. I was on my pathway to getting back into the business. I’ve been back into the real estate game ever since. I’ve been to a few offices. I left Tarbell and went to Great Western. Some of the old veterans remember Great Western Real Estate. I was with them. I was with RE/MAX for a while and then went to be with Realty Masters in Riverside, California.

What a journey. I was talking to you about real estate being a real job. You had these bullet points on how you would break that down. Let’s touch on that a little bit and then you can elaborate on real estate being a real job. We’ve talked about your journey, the things you went through and life, and the things that came at you throughout your life. It brought you to the person that you are. You’re doing some remarkable things. You’ve had some remarkable accomplishments since then. That is a huge inspiration to those that are struggling, whether it’s through drugs, coming into the real estate market, or struggling in life in general. First of all, let’s talk about real estate as a real job.

One of the things that happened after I got myself together was I got with a brother named Les Brown who was a very powerful motivational speaker. He is probably one of the best on the planet in terms of the impact that he’s had on people. I’ve gone under his mentorship in 2004. I went to his training. I made a big investment at that time, but I knew that I wanted to learn from the very best. He was the man. Mike Williams and I went to their training.

I established a friendship with Les. He and I are friends until this very day. We talk probably at least once a week whenever we decided to call one another. I got into that. I was sharing my story in churches. Then, I began to share my story at events that I would go to where he would share the stage with me. There were other speakers that he was mentoring under his Platinum Speaker Program. Back then, it was called the Les Brown Speakers Network. What am I getting at? It was that as I began to go through those and I was feeling real estate, it occurred to me that I could merge the two in terms of being a blessing to other realtors.

Realtors are in a feast or famine industry. Sometimes, when it’s hot, it’s hot. When it’s not, it’s not. We need constant motivation. They say motivation wears off. It’s the same with the shower, but you still get up every day and take another one. This motivational thing got to me. I began to think about realtors and how people perceive us. Many times, we hear people tell the joke when you tell them you’re in real estate. They say, “When are you going to get a real job?” I learned that for years. I go back to 1975. People are under the notion that realtors don’t work for a living. They show you a house and the next thing you know, they’re getting a big old paycheck. There’s a lot more to that. What I thought about was we were going to flip the script on that.

I developed a motivational piece that has some talking points. I broke down the real job into an acrostic. In other words, selling real estate. This is the point I want to make to the real estate agents. I’m not talking about their clients. It’s when a real estate agent gets the mindset that what they’re involved in is a real job. Guess what they need to treat it like? They need to treat it like a job. When I say real job, it is in terms of discipline.

When you go to your employer, they don’t want you to work the whole eight hours because they don’t pay you for that. If a realtor got up every day and worked a solid eight hours on his real estate business, he would be stacking money until the cows come home. The reality is we don’t want to work eight hours a day. A lot of realtors, if you’re reading this, know the truth. They also don’t want to in terms of focusing on that work on the business.

MFH 2 | Real Estate

Real Estate: The addiction and the drugs have numbed many things about my life, allowing this fallen part of me that was evil to manifest itself.

I’m trying to cause a shift in the mindset of realtors that selling real estate is a real job. I’ll bring that acrostic down. I’m not going to go into all of them in this episode, but I’m going to let you know the acrostic. The R in REAL JOB stands for Raise the bar. I’m going to talk a little bit about that in a second. The E is Empower yourself. In other words, take on and own the responsibility that you have to learn what you can, get all the information you can, and gather the experience you can.

With this internet age that we’re in, no one has any excuse for not knowing about anything because you can open up your mouth, and ask Google a question. You can ask any question you can possibly think of. You can even ask a follow-up question after you ask that question in order to get the information. You have the ability through YouTube and all these other vehicles to empower yourself. The A is Attitude is your superpower. It is a determining factor as to whether you’re going to be successful, a miserable failure, or remain in the place of mediocrity as being in the right comfort zone, which Brian Tracy says is the danger zone.

Attitude is your superpower because things may happen to you. Things may happen around you, but the only thing that ultimately matters is what happens in you. That internal locus or internal due north that we have is our attitude. That’s a big determining factor. I talk a lot about that when I share this presentation with realtors and go to realtor meetings. The next thing is the L. L is Leverage relationships.

The relationship is still valuable.

It is priceless. In other words, it’s worth more than physical money. It’s the relationships that you build and that you nurture. That’s on the positive side, but sometimes, in certain situations where we don’t necessarily need to leverage the relationship, we need to leave the relationship. We need to find out and understand that some relationships are toxic and detrimental to your well-being and peace of mind. Leverage in some cases, and in some cases, you might need to leave relationships. You need to leverage or leave some relationships.

The next thing after Leverage relationships is the word JOB. The J stands for something simplistic, but very profound. The J is Just do it. You’re scratching other parts of your anatomy. You need to get off of your seat doing nothing and get it done. I was talking with our master class and working with our speakers that are three-dimensional storytellers. We were talking from the standpoint of two words. We were talking from the standpoint of doing something. In other words, you may not have to be able to do all of it or get it all done, but you need to start by doing something. As Les Brown says, “You don’t have to be great to get started, but you do have to get started if you’re ever going to be great or successful.”

That idea there comes from this idea of don’t stop thinking about it. As Tommy Hopkins said, “You can think about it. You can plan it. You can strategize it, but it’s in getting it done.” When we talk about doing something, that’s a mindset of saying, “I’ve procrastinated long enough. It’s not even that I don’t know what I need to do. Many of us have all kinds of little projects or little things that we left and put to the side that were good things. They were good projects that are going to bear some fruit, but for whatever reason, we’ve set them to the side or we’ve procrastinated. By creating the fear of success, we left that thing undone. What we’re suggesting with this particular talking point is to just do it. In other words, do something. Every one of you has something that you know you need to do.

That’s amazing coming from someone that has come through as many things as you have with the different markets and different life experiences as well. You’ve been through the different markets. We’re in this time of uncertainty as interest rates are rising and sales are expected to slow down. You brought up an interesting statement earlier in the conversation. There have always been real estate sales. It’s adjusting to that climate and adjusting to what’s going on in the marketplace. You brought out the fact that real estate is a real job, so we have to adjust to those markets.

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We’re entrepreneurs. With an entrepreneurial spirit, there comes this idea of creativity. In other words, dealing with life on life’s terms as they say in recovery but it’s also in what we’re doing, it is taking things as they are and thinking through some things, and coming up with a way of leveraging it. The O in JOB is One day at a time and one deal at a time. We’re talking about targeting and zeroing in on something even in these tough markets. We need to know that all we have to live is now, so do all you can with what you have from where you are. That’s the idea of getting all you can do in a day.

When we talk about a deal, I’ll take two deals at a time, but most of the time, I usually get a deal, and then I get another one. It’s the idea of zeroing in and focusing on getting that contract signed and getting it in escrow. Nowadays, we have transaction coordinators. We can turn that file over to the transaction coordinators, and then that deal almost closes itself. That’s why we take care of our transaction coordinators. I know I take care of mine.

Here’s the other piece and then I’m going to answer your question about the market, the days, and the time. With each of these talking points, there’s a lot more I could say, but in the interest of time, I want to tease you a little bit with this one. It’s to believe in yourself. It’s when a poor dog won’t wag its own tail. At the end of the day, you are your brand. How you go forth is an indication or reflection of the strength of your brand, your business, and the faith that you have in your ability to help people navigate through their real estate issues. There are all kinds of ways in which we do that.

I remember when we went into the mortgage meltdown. Everybody was going, “Whoa,” because we got hit hard in the real estate industry where real estate values were formatted. I’m going to be honest with you. There are a lot of people that did not survive that meltdown. They had been in real estate for years, and for whatever reason, they found another way to express their entrepreneurial spirit, put it on hold for a while, or got a 9:00 AM to 5:00 PM situation, which is fine. The interesting thing was during that time, I was blessed. Let me throw it out there like that without this turning into a church service. Here’s where we go back to the relationship thing.

I had a client that I’ve been working with for years. To any realtors that are reading this, if I had a thing, I would pick it up while I was listening to Les Brown or talk about something else, but I applied it to my life. In other words, I provide more service than I get paid for. Here’s my motto. I don’t know if anybody ever said this, but I sure am. It is, “Provide more service than you get paid for and you’ll have clients for life.” You will never have to look for a client. They will be looking for you. You have established that kind of relationship with them based on the fact of you overcompensating and over-delivering in the transactions and the relationship that you have with them.

This client introduced me to a friend of hers. That friend, during this mortgage meltdown, had bought about eleven properties. He bought 11 properties with all cash, no drama, and 3,000 square feet or over what’s his criteria. I was happy to go out and find out about all those houses. The brother was so nice that I would get a commission. Every time I would lease about eight of those houses, he gave me an extra $5,000 because he felt that I was doing him a service. I managed some of those properties.

Less than a year later, he made a decision. He says, “I’m not sure if I like being in the rental business. Let’s go ahead and liquidate.” I wasn’t mad at anybody. I was like, “Okay.” I didn’t tell him to do what he said he wanted to do and put his money back in bonds. All of a sudden, for-sale signs went up all over the place with my name on them. This is during a time when realtors were sucking air. A lot of them were leaving the industry.

That’s such a blessing. It’s all about being a good steward of what we have and who we are. What you’ve done there is an abundance of giving. You gave more out as a service of yourself and it came back to you. That’s a perfect example of the reaping and sowing process. I thank you so much for sharing that.

MFH 2 | Real Estate

Real Estate: We don’t want to experience dysfunctionality on a conscious level, so we numb and avoid the reality of some things in life.

That was incredible. After him, another young lady came up. She came up and she asked something about one of the houses I was selling. She ends up buying another 4 or 5 houses. All of these kinds of things are not something I orchestrated on my own. In other words, we need to be the message that we bring in a lot of areas. People respond to that. It’s about being in the right place at the right time and having the right information for people that are interested in finding things out.

It’s not like I have some special gift, but I’ve been doing this for a while. It was my first rodeo. After a while, you take your hits and your knots. You remember the first part of our conversation talking about me spiraling to the drags of sin and degradation. It’s not like I haven’t been through anything. I have an extreme appreciation and a love for God. I believe he’s helping our brother out every now and then. I’m a giver and I don’t mind giving over-giving. It’s out of gratitude. We are blessed in order to be a blessing.

Thank you.

Most of the time, I would go to these real estate offices in our network and they aren’t paying me. I would go in there and it’s my social contribution to the agents that are trying to improve their real estate careers. Trust me on this. It has come back to me in manifold different ways. Plus, this is the other blessing. It’s a joy to be able to give it out. They feel empowered to say, “I can do all I can with what I have from where I’m at.”

The other thing is this. There was one talking point that I was going to share. It’s a little story. It’s the one called raising the bar. I posed the question, “What do you do when life raises the bar on you?” That’s what you’re talking about when you’re saying interest rates are getting higher. We’re looking at people talking about recession. That’s not where people are running over each other to buy houses. That’s when things begin to slow down, and in some areas, come to a standstill. What am I saying? Life has raised the bar. In other words, it has put the cookies up where the kids can’t get them easy anymore.

I thought about raising the bar because I was an athlete in high school. I was on the track team. I was a pole vaulter. Pole vaulting is an interesting sport. It is where I understood the metaphor. I use it as a metaphor in sharing where once you make one height, guess what they do?

They raise the bar.

They keep raising them until you get over it. That’s the thing. At some point, there’s going to be a diminishing return. Stick with the metaphor with me. Pole vaulting is about having that pole, running down that runaway, planting that pole, rocking back, waiting, going over the bar, and landing in the foam pit that they had back in those days. I remember a track meet we were having in San Gorgonio High School. I was going through red on the side of the school.

Towards the end of the track meet, the coach came over. He said to me, “You’re about to take your last vault at this height. I want to share something with you. If you make this height, not only will we win this track meet, but we will become the Citrus Belt League champions.” He patted me on the back and said, “Good luck.” Here I was, a skinny 130 or 140-pound guy in high school with a pole. I remember after he walked away, the word got out around. They were like, “Dwight is getting ready to try a height. If he makes this height, we’re going to win the track meet. If he doesn’t, we’re going to lose.” In other words, it was the thrill of a victory and the agony of defeat.

It's not enough to go through something. What is the story behind your restoration? Because the power is in the resurrection, the restoration, and keeping it moving from there. Click To Tweet

I was standing there getting ready for my next vault. All of a sudden, before I know it, I have a crowd on both sides of the runway. They were standing back far enough. They were not that close. Everybody was milling around, watching me get prepared for this next vault. As I stood there waiting to take that vault, I thought about talking points. Here’s what you need to do. They raised the bar on me. I had to go and try to make this height that I couldn’t make. I’d already missed twice. I had one more vault.

I stood there and looked at these vaults on these two sides. One side wants me to be victorious and the other side wants me to break a leg going down the running away. That’s how life is. I have positive forces pulling for me and I have a lot of negativity. What I had to do was not focus on the negativity. Here’s what I had to do. I had to make fear my friend. You’re like, “What do you mean?” I had to make fear my friend because fear is one of the most powerful emotions that we experience in life, especially when we talk about fight or flight. People in times of fear have done some super-human things. In other words, I had to say, “No, fear. You’re not going to paralyze me as I stand here ready to take this vault.” I want the fear to harness that energy and allow it to propel me down the runway. Are you with me? Are you with the metaphor?


The next thing is this. I talked about these two sides. The next thing I had to do was I had to not only make fear my friend, but I had to maintain my focus. I had to zone out the negativity on one side that said, “Break a leg.” I had to maintain my focus on the side that was empowering me, wanting me to do well, and wanting me to make this next vault. I maintained my focus.

Here’s the other thing in pole vaulting. You have to take this big pole, run down that runway, and plant it in a small box. You got to do this while you’re running as fast as you can. You cannot lose your focus. You got to stay focused. I took off running down that runway. The next thing after maintaining your focus is this. I ran down that runway and planted that pole.

In pole vaulting, all are important to some degree, but if you miss this next thing, you’re in trouble. I had to follow through until the finish. A lot of pole vaulters will rock back and then turn, and knock the bar down. You have to stay back. You have to wait, and then you have to allow the pole to vault you up because sometimes, the pole is shorter than the height of the bar. You have to be in perfect form. At the end of the day, when you are up over that bar and you’re turning, you have to follow through to the finish. Make sure you don’t relax. I followed through to the finish and I glided down. That thing landed in the pit. My team felt the victory that they came over, pulled me out of the pit, and carried me around the track. I was riding on bodies all day.

That’s an awesome story.

This is a true story. I’m in the hall of fame in the residential high school. They carried me around experiencing the thrill of victory. Why? It’s because I made fear my friend, maintained my focus, followed through to the finish and got the victory, and celebrated.

MFH 2 | Real Estate

Real Estate: Forgiveness is like the sweet fragrance that arose leaves on the foot that crushed it.

You followed through.

I have never had a more exhilarating point in my whole life. As a matter of fact, when I ended up getting into that addiction, the thing that would carry me sometimes was to think back and remember some of the good times of victory that I was able to have.

That’s an awesome story. I’m looking forward to doing another call with you because I want to dive deeper into your story as a motivator. As we come to a close here, how can someone get a hold of you? What’s the best way to get ahold of you? How can they get ahold of your book? It’s an awesome book. It has an awesome story. Tell us a little bit about that. How can we get ahold of you?

I’ll start at the top with the book. I’ve reduced the book down to $14.95. You can go to That’s my name. My email address is there. Go to and you can purchase one of my books. The other thing as far as the contact for me is you can go ahead and email me. Put in the subject line, “Selling real estate is a R.E.A.L J.O.B,” so I’ll know it’s you and then we can contact one another.

I’m on Facebook under my name, Dwight Pledger. Inbox me. I’m not hard to get ahold of out here, especially in the Southern California area. I would love to talk with you if you have a real estate office and you want me to come in and do an office meeting to try to empower your agents to get them out there to list and sell more properties. I’d be glad to be a part of something like that.

Thank you so much. It’s been a blessing to have you here and to hear your story. You have so much going on in your stories. Thank you for sharing a lot of that in this episode. I look forward to talking to you again.

I appreciate you. I want to thank you for this opportunity. I wish you well with this show and all of the blessings that are going to come out of this particular show. God bless you.

Important Links

About Dwight Pledger

MFH 2 | Real EstateFor over thirty years Dwight Pledger has been about the business of developing, fine tuning and perfecting his message of hope and restoration to thousands. Dwight’s message is not built on the platitudes of other men and women, but is born out of a personal journey through a life that has seen him rise to the pinnacle of business success only to fall victim to a destructive habit and waste it all away. Hooked and homeless in 1986, Dwight found himself flat on his back, a broken, wounded and hurting man, looking up and calling on a power greater than himself, and because he looked up he was able to get up.

In 2003, Dwight officially became a member of the Les Brown Platinum Speaker Program. As a protégée of Les Brown, Dwight has received personal mentoring, and has traveled nationally and internationally sharing the stage with Les on numerous occasions. Dwight continues to work and collaborate with Les on many events and projects on an ongoing basis.
For the past 10 years Dwight has joined forces with Dan Smith, and together founded D&D Training and Coaching Solutions. Using their collective insights to develop a training and coaching system known as Three-Dimensional Storytelling (3D). Dwight and Dan have previously co-hosted several Podcast style tele-conference calls, in which they presented a broad range of Storytelling and personal development topics to a diverse range of listeners.

Dwight authored an autobiography titled, The Truth about The Big Lie, in which he chronicles a seven-year journey into the world of drug and alcohol addiction. He has now written a second edition of his story with updated and expanded content which includes the past thirty-four years he has been in recovery. In The Truth about The Big Lie and Beyond, Dwight uses his story to be a warning to would-be addicts, and an example for those who may be struggling with addiction and no longer want to remain in bondage.
From 1992 to 2015 Dwight served as Co-Founder and President of Ray of Hope Ministries, a drug and alcohol outreach and restoration ministry, based in Southern California. Dwight along with the Ray of Hope Ministry teams took their message of hope and healing to churches, prisons, rehabilitation centers, and non-profit organizations. Ray of Hope also established and managed two women’s recovery homes in San Bernardino, California, and consulted with many organizations working to establish their own in-house recovery support groups.
Dan & Dwight continue to conduct training and coaching events and facilitate a monthly 3D Storytelling Master Class for current and former coaching clients who have successfully completed their 3D Story Flow Model Program.
The vision going forward for D&D Training & Coaching Solutions is to train and mentor multiple thousands of Three-Dimensional Storytellers who will teach and train others who are will to use the power of story to Reveal, Heal and Transform. It is the hope of Dwight Pledger and Dan Smith that future 3D Storytellers will continue the legacy of Three-Dimensional Storytelling for many generations to come.
In September of 2022, Dwight will celebrate forty-five years in the Real Estate industry, and his experience entails nearly every level and area of real estate sales and acquisitions. He has acquired the designation of “Graduate of Realty Institute” (GRI). He also earned the National Association of Realtors, At Home with Diversity certification. Dwight now uses his experience and knowledge to train real estate professionals and incorporates his signature personal development training, “Selling Real Estate is a R.E.A.L. J.O.B.”
Dwight has three children, seven grandchildren, and two great grandchildren. He presently resides in Southern California.

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